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LiaiseOnline Business Alerts equate to quality sales leads
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Liaiseonline has added a new dimension to their Business Alerts.
Emails are despatched as single topic messages to over 2000 business men and women across Berkshire. Opening rates are double the recognised average at around 30% of those despatched. Jon Davey explains how it is... “There is no point in sending messages to those that either can’t open the emails as their corporate masters choose to block most communications or that don’t want to receive the messages but are too polite to hit the unsubscribe!” “LiaiseOnline introduced email marketing to Berkshire in 2001 when we teamed up with EmailLabs then owner, Dave Sousa, to bring email marketing to the UK market. Today we are helping people refine their communications and make them part of the customer service process and not just the stand alone marketing component it tends to be.” With this in mind we are leading, as usual, from the front with our Business Alert programme. Once our Business Alert is opened the recipient has a choice to click through for more information. If they do we know they have an interest. Our job is then is to qualify their interest, make contact with the individual and ask a few key questions. If they then still want more we pass them over to the product or service provider to talk in more detail. We are truly offering a quality lead generation service to our customers and also ensuring our database is happy to stick around as they are not being pestered by call centres on a mission! They are treated with respect and our telemarketers listen to what they need not what we are trying to sell them. A refreshingly different approach that appears to be enjoyed by our email recipients, telemarketers and customers alike... If you would like to know more please opt-in for our Business Alerts and other communications or call us on 01753 852904. |
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